Change in URL of your Website will affect the traffic.

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  • Recently i changed my website's URL due to some reasons and i noticed a sudden drop in traffic, I myself searched for my website in google and only few posts were visible in the search results.
  • I came to know that the main reason behind this is Indexing.



What is Indexing? 

  • An index is another name for the database used by a search engine. It contains information on all the websites the search engine was able to find. If a website is not in a search engine's index, users will not be able to find it using that search engine.This process is known as Indexing.






     
  • I tried searching the old URL and all the posts were visbile on the search engine, but the link was broken as i changed the URL.So i reverted back to the old URL and got my traffic back.
  • So be cautious while changing the URL or domain because it may take some time to properly index the new URL in search engines.
  • There are few ways which allows user to index their website on google, but they dont gaurantee whether your website will get indexed or not.
  • Add your URL – Submit your website for inclusion in Google's index. 
  • App crawling – Get your app indexed by Google.
  • So i think it is better to leave the URL unchanged if your website has got rich content and brings good traffic.

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